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Lyndsey Simpson

Lyndsey Simpson

“Lyndsey recently delivered a superb presentation which has inspired us to completely revisit our talent policy and realise a massive opportunity to secure our organisation’s talent pipeline for the future. Packed with data, researched evidence and anecdotal information, Lyndsey demonstrated an in-depth knowledge of the realities of an ageing population with strategies to protect, sustain and grow our organisation in the future.”

Caren Thomas, Executive Director Human Resources, Chartered Insurance Institute

“A child born today in the UK will live on average to 103. That means an extra 30 years of life expectancy, and yet businesses, societies and economic policies around retirement haven’t yet caught up.”

Lyndsey Simpson is the founder of 55/Redefined, a pioneering organisation focused on the dynamic over-50s demographic and the unique contributions they bring to the workplace. Through her work, she aims to empower both the individuals and the businesses that employ them, fostering an environment that benefits all.

With exclusive access to unique data and insights regarding the over-50 workforce, Lyndsey is the leading authority on this age group. Her extensive research highlights the strengths, preferences, and aspirations of older professionals, offering unmatched and invaluable perspectives. This proprietary data not only informs her strategic initiatives but also provides businesses with critical information to effectively engage and leverage the talents of the over-50 workforce, driving organisational success in an increasingly diverse labour market.

Her commitment to redefining success for the over-50s and fostering a supportive environment for diverse talent inspires corporations to recognise the immense value that seasoned professionals bring to the workplace.

Lyndsey's entrepreneurial achievements have earned her recognition as one of the ‘UK’s Top 35 Businesswomen’ by Management Today and The Sunday Times, and she is listed among the UK’s ‘50 Most Inspirational Female Entrepreneurs.’ Her insights on entrepreneurship and leadership have been featured in prominent media outlets and in 2024 she was shortlisted for the prestigious Veuve Clicquot Bold Future Award, highlighting her impact on the business landscape.

Speaking topics

Defining an Age Strategy: Key to Sustainable Growth

There is a critical need for businesses to develop an age strategy as a cornerstone of their growth initiatives. With the working-age population projected to shrink by 25% over the next 25 years while the over-60 demographic is set to grow by 40%, organisations face unprecedented challenges. Lyndsey outlines how to engage this experienced workforce to harness their potential, ensuring companies not only survive but thrive in a changing landscape.

Navigating the Challenges of an Aging Workforce

An exploration of the challenges associated with an ageing workforce and how organisations can proactively address them including effective strategies for reskilling, retaining talent, and fostering an inclusive culture that leverages the experience of older employees. By prioritising an age-inclusive approach, businesses can overcome obstacles and unlock the full potential of their workforce.

Breaking the Youth Bias: Embracing Age Diversity to Meet Customer Needs

Lyndsey explores youth bias when targeting older consumers, highlighting the disparity between the age of professionals and the experience needed to connect with this demographic. By addressing ageism in hiring and marketing strategies, businesses can leverage the knowledge and insights of older talent. Creating an inclusive workforce allows organisations to better meet the needs of an ageing customer base, driving long-term success.

Languages

  • English

Location

  • UK
  • Europe
  • US